7-Step Cheat Sheet For Running a Flawless Influencer Content Campaign

  So, you’ve never used influencer marketing before? Well, it’s about time to start. Using influencer marketing to sell your products online could bring you up to 11 times the ROI of other types of digital campaigns. And in this article, we’re going to tell you exactly how to run your first influencer content campaign. One brand using influencer marketing with tremendous success is Glossier. Glossier is a cosmetics brand that Read More

What’s Really Broken in the ‘Content Marketing Playbook’

Sometimes it bums me out that we’ve become a culture of contrarians. Whether it’s Black Panther, 3D printing, or strawberry ice cream, there’s nothing so excellent that someone on the internet won’t tell you why you’re wrong for liking it. So sometimes it’s easy to miss the signals when a genuine problem does develop. And Read More… The post What’s Really Broken in the ‘Content Marketing Playbook’ appeared first on Read More

How to Get More Social Media Followers (Without Creating Content)

What’s your social media follower count? Whether you like it or not, people do look at your numbers. Other users consider your numbers when deciding whether they should follow you or not. Influencers look at your numbers to determine if you’re worth partnering with. You probably look at your numbers to determine whether you’re succeeding as a brand. Even though a high number isn’t necessarily reflective of the quality of Read More

How to Craft No-Brainer Marketing Offers [Free Poster]

Want to craft high-converting offers? Below I’ll tell you how I failed multiple times over several years until I finally learned how to cap off my marketing funnels with can’t-miss deals my customers were eager to pay for. But before we dive into persuasion strategies and tactics, let’s address your own fears and hesitations. Because Read More… The post How to Craft No-Brainer Marketing Offers [Free Poster] appeared first on Read More

How to Use Micro Influencers to Increase Your Product Credibility

Not every business is a household name. If you’re a small or medium-sized company, it’s not always easy to promote yourself and compete with the big brands. Your products might be great, but if nobody knows about you, it won’t be easy to sell. Even if someone stumbles upon your website, products, or social media pages, they may wonder whether you’re legitimate. That’s why you need to come up with Read More