How to Increase Sales by Implementing a Customer Loyalty Program

If your sales are starting to plateau or decline, you’ve got to come up with a new strategy to get a cash injection into the business. Even if your company is doing OK right now, you have to ask yourself whether your current business model is sustainable in the future. It’s always important to analyze the trends and plan ahead. Are you utilizing a customer loyalty program? If you have a Read More

How to Build an E-commerce Brand Using Instagram When You Have No Followers

  There’s a ton of advice out there about how to use Instagram as an effective online marketing tool. But if you’re brand new to the platform or you can’t seem to drum up a following in the first place, you might feel overwhelmed. According to data from SelfStartR, Instagram has become the top platform for brands to engage with followers that are willing to buy. On Facebook, only 32% Read More

The Coffee Shop Is Sexier than The Bar

The coffee shop is your answer to a power outage in your home. The bar is your existential crisis. The bar is trite debauchery. The coffee shop is a romantic partnership between your active mind and your aromatic beverage. Parsing your thoughts and indulging in every sip. The bar is where you temporarily stop apologizing Read More… The post The Coffee Shop Is Sexier than The Bar appeared first on Read More

9 Powerful LinkedIn Marketing Tips (That Actually Work)

The world is shrinking. Remember the Six Degrees of Separation trend from the 1990’s? The hypothesis was that anyone in the world could be connected to anyone else by only six people. Meaning your friend who has a friend (and so on) somehow knows LeBron James. Cool idea, right? It’s now down to 3.5 Degrees. We’re more connected than ever these days, and that’s a bit of bad news for Read More

17 Powerful WordPress Marketing Tips (That Actually Work)

If you have a website, the chances are good that it’s a WordPress site. How do I know that? Because it’s hugely popular. Over 75 million websites run on WordPress (that’s 27.5% of all websites globally). There have been 2.5 billion posts published on WordPress since its launch in 2003. So even if you don’t have a WordPress website, you’ve interacted with one at some point in your time on the Internet. Read More